منابع مشابه
(fundamental obligations of franchisee in international franchise agreements)
in business format franchising agreements, franchisee, while dependent to other party of the contract (franchisor), follows the method of business belonging to franchisor. franchisee use of the system leads to many obligations such as payment of franchise fees, secrecy of know how, non competition and making available all necessary factors to use the system. irrespective of the law which govern...
متن کاملInternational master franchise agreements: An investigation of control from operational, relational and evolutionary perspectives
Purpose –This paper examines the inter-organisational processes used to control international master franchise agreements from operational, relational and evolutionary perspectives. Design/methodology/approach – The research is undertaken through a qualitative, in depth case study in the international hotel industry. The case comprises an international master franchise agreement between a large...
متن کاملFranchise unit success factors
The economic importance of franchising in service provision, job creation and self employment opportunities is widely reported. However the factors influencing franchise unit success has received little academic attention. This represents an important gap in the literature. Previous research has tended to focus upon system-level operations and recently upon the reasons for franchisor discontinu...
متن کاملHow To Franchise Highways
is one of ten regional units mandated by Congress and established in Fall 1988 to support research, education, and training in surface transportation. The UC Center serves federal Region IX and is supported by matching grants from the U.S. Department of Transportation, the California Department of Transportation (Cattrans), and the University. Based on the Berkeley Campus, UCTC draws upon exist...
متن کاملFranchise Value and Insurer Performance
This study provides evidence that franchise value improves insurers’ operating performance. Essentially coming from an insurer’s market power, franchise value includes the insurer’s brand royalty, business networking, and underwriting and claim specialty. High franchise value firms who could charge more, have lower operating costs, and have a larger client base are potentially more profitable. ...
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ژورنال
عنوان ژورنال: Journal of Marketing
سال: 1957
ISSN: 0022-2429
DOI: 10.2307/1247277